Dressed to Impress

First impressions are paramount. The Lincoln Aviator and the BMW X7 command attention with their imposing stances and aggressive front fascias, which captivate the eye from the moment they appear on the road. Their sporty appeal amplifies this captivation, adding sleek lines and distinctive black exterior accents to elevate their already striking profiles.

However, the Lincoln Aviator gains a strategic advantage through its exclusive Lincoln Embrace feature—an elegant touch that elevates the ownership experience. As you approach, Lincoln Embrace welcomes you with a choreographed lighting sequence, illuminating the path and creating an inviting atmosphere before you step inside.

This thoughtful detail enhances the curb appeal of the Lincoln Aviator and sets a welcoming tone for the luxurious experience that awaits within.

Strong Attention to Detail

In the realm of luxury SUVs, finer details define distinction. The Lincoln Aviator and the BMW X7 feature a standard or available panoramic sunroof that floods cabins with natural light that highlights every meticulous stitch in the upholstery.

Yet, the Lincoln Aviator stands out with exclusive advanced features like:

• Auto Air Refresh: Ensures a pleasant cabin environment by filtering out pollutants.
• Symphonic Chimes: Adds a touch of auditory sophistication by signaling alerts with a harmonious tone.
• Cabin Particulate and Odor Filter: Improves air quality for a healthier and more enjoyable ride by filtering out allergens and dirt particles.

These standard and optional enhancements cater to your comfort and align with a forward-thinking approach to technology and wellness. The Lincoln Aviator sets a new standard with meticulous attention to detail for those who value innovation that enhances everyday luxury.

A 5-Star Commuting Experience Awaits

Luxury in the Lincoln Aviator and the BMW X7 means creating a sensory experience that elevates every journey. Both SUVs offer features designed to pamper and delight. The Lincoln Aviator, for instance, appeals to nearly every sense with its standard and optional features:

• Visual: Embrace a spectrum of colors to illuminate the cabin during nighttime drives with the interior ambient lighting feature.
• Tactile: Equip your Lincoln Aviator with 30-way Perfect Position front seats with Active Motion®. These seats’ massaging capabilities will soothe sore back and shoulder muscles, leaving you feeling rejuvenated at the end of your commute.
• Auditory: Experience concert-like sound quality with the 28-speaker Revel® Ultima 3D Audio System.

While the BMW X7 offers comparable luxury amenities, the Lincoln Aviator pushes the boundaries further. For instance, the standard Lincoln Connectivity Package adds Hulu and HBO Max streaming and unlimited Wi-Fi® hotspot capabilities, turning early arrivals into moments of non-stop entertainment.

Superior Performance Capabilities

Regarding performance, the Lincoln Aviator and the BMW X7 happily showcase their prowess. The Lincoln Aviator impresses with its standard performance specs, offering a robust engine output that outperforms the standard capabilities of the BMW X7.

Engine output goes beyond numbers. It’s about how a vehicle makes your drive feel. You want a model that adapts to your mood and the road ahead. The Lincoln Aviator and the BMW X7 offer standard drive modes, but while the X7 boasts impressive performance, the Lincoln Aviator provides a wider range of modes to fine-tune handling and responsiveness for every situation.

Its four drive modes allow for more freedom and personalized performance tailored to your daily mood and driving conditions, ensuring a dynamic and engaging driving experience. Beyond adjusting performance feel, Lincoln Drive Modes adjust the instrument cluster layout and graphic display, creating a multi-sensory, immersive experience not found with the X7.

The Ultimate Commuting Companion

Navigating the demands of a modern commute requires cutting-edge technology, and the Lincoln Aviator and the BMW X7 excel in this domain. The BMW X7, with its optional Driving Assistance Professional Package, offers features like Highway Assistant and Driving Assistant Professional, providing a suite of partially automated driver aids designed to enhance safety and convenience on long drives.

However, the Lincoln Aviator raises the bar by including Lincoln BlueCruise as a standard feature. This forward-thinking technology enables hands-free driving on more than 130,000 miles of North American roads, transforming your daily commute into a more relaxed and efficient experience.

While the X7 merely assists with braking, steering, and lane positioning, the Lincoln Aviator actively controls these features, allowing you to be more of an active participant in cabin conversations. Automatic Lane Change takes this automated system to the next level by performing highway lane changes as needed to keep you moving forward.

With advanced capabilities like these, it’s easy to see why Lincoln BlueCruise is the top-rated driving assistance system, according to Consumer Reports®^*.

The Digital Experience

In today’s tech-savvy world, the digital features of a luxury SUV can significantly enhance the driving experience. The BMW X7 introduces the BMW Intelligent Personal Assistant, a sophisticated system that responds to voice commands, providing a seamless way to interact with your vehicle. This advanced technology makes navigating your SUV’s features and functions intuitive and user-friendly.

The Lincoln Aviator, however, takes connectivity to the next level with the Lincoln Digital Experience, which includes features like:

• Real-time traffic insights
• Customizable digital interface
• Google Assistant

These advanced connectivity features take the capabilities of BMW Intelligent Personal Assistant and raise the stakes. Thanks to the advanced capabilities of Google Assistant, which is always learning and improving responses, the Lincoln Digital Experience streamlines your commute while enhancing your overall driving experience, making the Lincoln Aviator the superior choice for tech enthusiasts seeking cutting-edge digital integration in their luxury SUVs.